01
THE SERIES
The Pregnancy Playbook is a podcast series hosted by Aimee Strongman, created for women who want to approach pregnancy and birth with confidence, clarity, and calm. Blending expert insight with honest conversation, the series explores the emotional, physical, and transformative journey into motherhood through thoughtful discussions with birth experts, authors, and inspiring voices in the maternal wellbeing space. While the podcast shares educational insight and personal experiences, it is not intended to replace professional medical advice, diagnosis, or treatment.
02
THE PROCESS
Produced as a warm and intimate long-form podcast series, each episode was designed to feel relaxed, empowering, and deeply conversational. The visual style focuses on creating a calm and welcoming atmosphere while allowing authentic storytelling and meaningful discussion to remain at the centre of every episode.
Alongside the podcast production, the project included a fully bespoke creative package, featuring custom visual branding, a tailored graphic intro sequence, and carefully crafted post-production throughout the series. A custom musical identity and outro were also developed specifically for the show, helping create a cohesive and recognisable feel that reflected the warmth and tone of the podcast itself.
03
THE REVIEW
“Working with the team has been an absolute dream. The whole process felt relaxed, supportive, and genuinely enjoyable from start to finish. The studio space is incredible, and it is such a treat to have access to high-quality, professional production here in rural North Dorset. I am so excited to welcome more guests and to see where this goes next. It really feels like this is just the beginning.”